Choose one advertising image (preferably fashion or interiors) and Speech Presentation

Pick one publicizing picture (ideally style insides) and outwardly break down it - Speech or Presentation Example The advert demonstrates the importance of having a tasteful travel sack. The consideration of a more established model and a more youthful one is to show that class has no restriction old enough. The Louis Vuitton brand needs to cut over all ages. Along these lines, the marketting system is focussed on demonstrating the significance and ease of use of the movement sacks. The movement packs cook for the gear conveyed as well as draw out the parts of various classes and culture.The picture will in general catch the nature of grasping a one of a kind dad little girl relationship that is advanced by the common experience (Popsugar Fashion, 2008). In addition the picture delineates Louis Vuitton legacy as being passed starting with one age then onto the next. The incongruity delineated in the vast majority of LouisVuitton adverts is the utilization of helpless nations to maret their image. There are two or three proper components that can be seen from the photo. These are esteem, shading, structures and shape. Worth is the measure of light that is in the given image(Barrett, 2000). For this situation the measure of light is negligible as the picture was shot in early night. Complexity of white and dark can be portrayed from see. Shading utilized in the picture particularly the highly contrasting topic is utilized to separate space, shape and structures dependent on the various shades of dark. Structures are delineated by the different shapes received in the picture, for example, the square pictures of the books and the stools. At last, space around the region of the picture shot is limited to anticipate the manner in which the picture is seen. The picture taker makes a feeling of equalization as she amicably joins the worth, structures, shading and space to draw out a very much organized photo. The picture is shot by Annie Leiboritz who is viewed to as a one of a kind photographic artist. Her style photos are very wonderful and stunning. The style that is delineated from the picture is that of innovation. A great deal of viewpoints are joined when very good quality

Gender Roles In Dracula Essay Example For Students

Sexual orientation Roles In Dracula Essay 1.) There are numerous ways that Bram Stokers Dracula can be viewed as Anti-Christian by appearing of Anti-Christian qualities and depravities of the Christian religion. In section one as Jonathan Harker is making a trip to Castle Dracula he is met by a few people. At the point when he meets these individuals andtells them where he is going they cross themselves alongside doing a few different superstiscious activities. One of the ladies he meets gives him a cross to secure him on his excursion. Thiscrucifix ensures him when Jonathan cuts himself shaving and Dracula rushes for his throat he stops when hesees the cross around Jons neck. Later in the book it talks about how you can safeguard yourself fromDracula and different vampires by the ownership of a cross or essentially any blessed thing fromthe Christian religion can be utilized to spare you from the assault or nearness of a vampire. For instance, in the last of the book Van Helsing utilizes a Host to forestall Dracula to enter his final resting place. Some other time, during the nightVan Helsing and Lucy remain out close to the yard of Castle Dracula, Van Helsing makes a (Holy hover) with the Host to keep vampires out and to guard Mina in the (Holy circle). Some other time when the Host is utilized as a discouragement of vampires is at the time Van Helsing and different men are going to disregard Mina in the house. Van Helsing contacts a Host to Minas brow and it consumes into her head since she, herself, was unclean. Another abstruction of the Christian religion would be the way that Dracula dozes in a final resting place and particularly in light of the fact that the soil in his casket is blessed and Dracula, being underhanded, utilizes this ground to rest in. Dracula has a few of the forces that Christians accept nobody however God could control. For example, Dracula can control the climate, wild or unclean creatures and, he can change shape and vanish into the air. Christians accept that expending Go ds body and blood will give them everlasting existence with God in paradise. Draculagetting eternal life or living an existence in the wake of death on earth by devouring the blood of the living to endure, assemble his quality, and make more adherents of him in his shrewd manners. By this, Dracula is depending on people to restore his post-existence and in this manner not focusing on God as the wellspring of life. As Dracula benefits from the blood of the living he makes devotees as Jesus had supporters. Dracula has malicious ways and spreads his malice not by sexual proliferation as God implied it to be nevertheless he takes the living and makes their lives underhanded decimating their spirits. As it tends to be said that you should give God access to your heart Dracula may just enter someones home except if they let him in. All through the book, a few times, typically while Renfield is talking at whatever point he alludes to God he underwrites his pronouns as Christians would do w hen alluding to God. At the point when Lucy is acquired to the Un-Dead she becomes alive once again three days after she bites the dust as Jesus became alive once again on Easter Sunday. God has no start and nobody can clarify how he came about ; there is a similar thought with Dracula that he(has been) and nobody knows his start. God is taken a gander at and alluded to in the Bible similar to the light which represents bliss or life. Draculas powers are restricted in the daytime, during the light, and his forces are more grounded in the night, during obscurity, which represents underhanded. In the book, Draculamoves to an old relinquished Church not utilized any longer which can show that God is not, at this point present which would satisfy Draculas reason for spreading fiendish. Hence I feel that the book Dracula isitself Anti-Christian and that the individual Dracula could be handily viewed as the Anti-Christ. .uea1bf086a57dab0cb223c9dd93ff2501 , .uea1bf086a57dab0cb223c9dd93ff2501 .postImageUrl , .uea1bf086a57dab0cb223c9dd93ff2501 .focused content zone { min-stature: 80px; position: relative; } .uea1bf086a57dab0cb223c9dd93ff2501 , .uea1bf086a57dab0cb223c9dd93ff2501:hover , .uea1bf086a57dab0cb223c9dd93ff2501:visited , .uea1bf086a57dab0cb223c9dd93ff2501:active { border:0!important; } .uea1bf086a57dab0cb223c9dd93ff2501 .clearfix:after { content: ; show: table; clear: both; } .uea1bf086a57dab0cb223c9dd93ff2501 { show: square; progress: foundation shading 250ms; webkit-change: foundation shading 250ms; width: 100%; murkiness: 1; progress: mistiness 250ms; webkit-change: obscurity 250ms; foundation shading: #95A5A6; } .uea1bf086a57dab0cb223c9dd93ff2501:active , .uea1bf086a57dab0cb223c9dd93ff2501:hover { darkness: 1; change: haziness 250ms; webkit-progress: murkiness 250ms; foundation shading: #2C3E50; } .uea1bf086a57dab0cb223c9dd93ff2501 .focused content territory { width: 100%; position: relati ve; } .uea1bf086a57dab0cb223c9dd93ff2501 .ctaText { outskirt base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: intense; edge: 0; cushioning: 0; content adornment: underline; } .uea1bf086a57dab0cb223c9dd93ff2501 .postTitle { shading: #FFFFFF; text dimension: 16px; text style weight: 600; edge: 0; cushioning: 0; width: 100%; } .uea1bf086a57dab0cb223c9dd93ff2501 .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; fringe: none; outskirt range: 3px; box-shadow: none; text dimension: 14px; text style weight: striking; line-tallness: 26px; moz-outskirt sweep: 3px; content adjust: focus; content design: none; content shadow: none; width: 80px; min-stature: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/straightforward arrow.png)no-rehash; position: supreme; right: 0; top: 0; } .uea1bf086a57dab0cb223c9dd93ff2501:hover .ctaButton { foundation shading: #34495E!important; } .uea1bf086a 57dab0cb223c9dd93ff2501 .focused content { show: table; tallness: 80px; cushioning left: 18px; top: 0; } .uea1bf086a57dab0cb223c9dd93ff2501-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .uea1bf086a57dab0cb223c9dd93ff2501:after { content: ; show: square; clear: both; } READ: AIDS: The Man-Made-Monster Essay 2.)The epic Dracula by Bram Stoker utilizes sexuality as a significant piece of vampirism. The main significant experience of this is when Jonathan Harker sees the three vampire women at CastleDracula. As they stroll about the room Jonathan sees one of them and spots her lips as being curvy, a word that can be utilized to mean something that is wanted. Jonathan wants these vampire ladies and as she twists down to kiss him he doesn't smother her from what she needs to do, as if he is aching for her kiss. Some other time wherein like this is during the finish of the book when Van Helsing experiences the three vampire women. The women show up the near Mina and Van Helsing are remaining the night outside of Castle Dracula. As they show up Van Helsing matches them to Jonathans portrayal of them, seeing their face, lips, and hair. The following day when Van Helsing goes into thecastle he is hesitant to complete his arrangements of disposing of the vampire women. He is controlled from his s tartling undertaking by the excellence of the ladies, however he realizes they are a revile on the world. Another seen which delineates thesexual wants of vampirism is when Lucy is Un-Dead. While Van Helsing, Arthur, and Dr. Seward are spending a vigil outside Lucys tomb she shows up and keeping in mind that remaining there in shock she attempts to draw Arthur to her. Vampires repeat through the gnawing and sucking of blood from someones neck. This is an abstruction of how generation of people is ment to approach from sexual multiplication. All through the book the Un-Dead assault something contrary to their sex. This to some degree demonstrates that vampires can be explicitly stirred continually which permits them to pull in their casualties. These occasions and parts of vampirism, in this manner demonstrate how sexuality is critical to vampirism. Some portion of the sexuality originates from sybolism, the laguage (words) the book utilizes, and the brain of the peruser or how you read the book. Thus, however the book, through vampirism, can rotate around sexuality, I wouldnt think of it as lewd or filthy. In any case, in the event that you were perusing the book to discover all the nearness of sexuality in it you might consider in an unexpected way. An.) In the book Dracula by Bram Stoker, Stoker picked an individual who truly existed to put together his character Dracula with respect to. This individual Vlad the Impaler ( otherwise called: Vlad Tepes and Dracula) gaveStoker a significant number of the thoughts on which to base his character, Dracula. Vlad Tepes experienced childhood in a period ofwar and debasement. Vlad Tepes like his dad built up a savage and pitiless warlike character. The resemblence of Vlad Tepes character to that of Draculas is a lot of comparable. Dracula has an insidious character like what Vlad Tepes developed into.Vlad Tepes started to manage Transylvania through a period of wicked massacreing and war. He began to torment individuals in his merciless manners. Vlad Tepes once speared his own military on stakes. This shows the genuine malevolence and heartlessness Vlad Tepes practiced.It was said that he would drink blood while watching individuals which he skewered on stakes kick the bucket. Vlad Tepes started to be known for this skewering and he performed it all the more frequently with adversaries and cheats. This brings another closeness of Vlad Tepes and Dracula. Dracula torments individuals when he sucks thier blood along these lines wrecking their spirit and taking it over with underhanded spirits. Dracula additionally drinks the blood of individuals with a nibble of the neck like Vlad Tepes did. The priests ofthat time believed that Vlad Tepes was performing Gods will in his slaughters. Vlad Tepes had builtseveral monestsries for the Orthodox religion for the duration o f concealed life. Afterward however, to wed the womenhe adored, he needed to change over to the Catholic religion. At the point when he did, the individuals he administered concideredhim an Anti-Christ since he abandoned them as if he didnt care of his religiln. Dracula,having such huge numbers of Anti-Christian characteristics could likewise be viewed as an Anti-Christ like Vlad Tepeswas to his kin. Stoker got the thought for Draculas demise, where he

Chris’s major flaw in Horses of the Night

Creative mind limits reality. In â€Å"Horses of the Night†, Margaret Laurence proposes that endeavors to live unconstrained by a wild situation utilizing creative mind as a departure can demonstrate lacking and inconvenient. Chris, the hero, is naturally introduced to the Great Depression, has a fantasy that can't work out. Chris endeavors to get away from this situation to understand his fantasies. These endeavors at get away from leave Chris in a wrecked mental state. Chris has a fantasy about turning into an architect yet his condition precludes him.He is a confident youngster who moves into Manawaka to go to secondary school. The connection among Chris and Vanessa offers understanding into Chris’s internal most contemplations and inspirations. He says, â€Å"What I will be is a designer, structural architect. (287)† This announcement is compared with â€Å"The Depression didn't beat that, as everybody had been stating it would. It deteriorated, thus did the dry spell. (288)† This differentiation is utilized to set up the focal clash of the story, Chris’s unachievable dream. The Depression is Chris’s inevitable condition that he has no chance to get of overcoming.Although he is inventive and persevering there is no way around his condition. All through the article, of the story Grandfather Connor goes about as a token of Chris’s reality. He references Chris’s expired dad by ridiculing Chris for pursuing his fantasies. â€Å"Wilf wasn’t much good, even as a youthful man†¦ If the kid takes after his dad, it’s a poor post for him. (285)† This statement portends the certainty of Chris’ disappointment, yet in addition helps him to remember his sad reality. The Depression is depicted by Vanessa as a wild power brought upon the individuals by a malignant God.An inference to the Bible is made when Vanessa portrays the depression’s impact on Manawaka as â€Å"Children of Israel being harrowed by Jehovah however never in genuine peril of annihilation(288)† this again reaffirms the condition of Chris’s condition are unchangeable and unaffected by human methods. Chris’s dream is unadulterated and loaded with honest goals yet the planning of his reality didn't profit him. Be that as it may, thusly forbids him from consistently accomplishing his fantasy. Chris encompassed by cynicism, anguish and melancholy uses creative mind to escape.Chris utilizes bogus would like to satisfy his fantasy about turning into a designer by utilizing creative mind to get away from reality . He manufactures the truth around him so as to evade utilizing creative mind. At the point when Vanessa gets some information about Shallow Creek, Chris weaves a fantastical story. These manufactures fill in as an understanding to Chris’s essential getaway: creative mind. Chris comprehends that his circumstance is unpreventable however he won't acknowledge tha t his fantasy can't be accomplish. Moreover, when Chris faces antagonism or showdown he expels himself to his environmental factors intellectually. This attribute is appeared however his contentions with Grandfather Connor.When Grandfather Connor cudgels Chris with brutal words, Vanessa remarks â€Å"he offered no hint of feeling anything(285)† and â€Å"He would not contend or safeguard himself, yet he didn't apologize, either. He just [appears] to be missing, somewhere else. (286)† Whenever he faces opposition or any type of the real world, he escapes to his creative mind. By overlooking the negative parts of his life he can't comprehend the delicacy of his unachievable objective. The night prior to his flight Chris clarifies that â€Å"anybody can do anything by any means, anything, in the event that they truly set their focus on it.(290)†The move Chris makes denies the acknowledgment of his fantasy while his consistent break from an unwanted condition is sep arating him from the real world. Vanessa was an idealistic young lady that got tied up with all of Chris’s stories and put stock in all of Chris’s abnormal dreams and inaccessible dreams. In any case, as the story advances and the depiction of the impacts of the incredible gloom compound, she turns out to be less naã ¯ve to the dangerous truth of her condition. This is not at all like Chris who is still apparently idealistic about his situation.By persevering and buckling down Chris’s just buddy through his excursion to understand his fantasy is his inventive bogus expectations. It drives Chris forward rousing him to never quit accepting and center around the ultimate objective. In spite of the fact that he is imaginative however his undertakings it despite everything can't defeat the way that his condition I to an extreme degree a lot for him to deal with. The truth of the extraordinary sorrow can't be overwhelmed by even the most dedicated on the grounds that the situation encompassing Chris is a relentless power that will unavoidable pound Chris’s dreams.Even however Chris determinedly attempts to understand his fantasy the truth of his conditions couldn't be gotten away. Creative mind albeit inspiring Chris’s escape from the real world, utilizing creative mind, wrecks his fantasy as well as his brain. Chris is critical in light of the fact that he understands that his once confident hypothesis is currently squashed by the real world. He says â€Å"To have confidence in a God who is fierce. What else might He be able to be? (298)† Chris, in spite of the fact that, did everything he could to accomplish his objective, his situation, or the desire of God, is disallowing him.For Chris there is nothing moreâ disappointing than to drive forward to procure his fantasy yet to lose everything due to a wild power. When Chris discusses the war, he makes reference to â€Å"What sort of God would pull a stunt that way? (298)à ¢â‚¬  Chris comprehends the impediments of war yet he despite everything wants to leave his present condition of Shallow Creek. Amusingly, Chris gets away from the truth of his situation by confronting the truth of war. Despite the fact that he escapes so often he can't genuinely get away from the truth of war. Chris returns home, crazy and hospitalized.This suggests that Chris escapes into his creative mind, going crazy. Chris never faces reality. At the point when the truth is surrounding him it is extremely unlikely to overlook it. Before he could just stop himself to the world, yet in war there is nothing you can disappear to, just madness. Chris’s endeavors to get away from the truth of his situation, be it through creative mind or bogus expectations demonstrate, worthless and lethal. Dreams should be grounded inside the limits of situation or, in all likelihood they will never work out as expected, in light of the fact that reality will stomp on over creative mind. Chris’s significant defect in Horses of the Night Creative mind limits reality. In â€Å"Horses of the Night†, Margaret Laurence recommends that endeavors to live unconstrained by a wild situation utilizing creative mind as a departure can demonstrate inadequate and unfavorable. Chris, the hero, is naturally introduced to the Great Depression, has a fantasy that can't materialize. Chris endeavors to get away from this situation to understand his fantasies. These endeavors at get away from leave Chris in a messed up mental state. Chris has a fantasy about turning into a specialist yet his condition restricts him.He is a confident youngster who moves into Manawaka to go to secondary school. The connection among Chris and Vanessa offers understanding into Chris’s internal most considerations and inspirations. He says, â€Å"What I will be is an architect, structural designer. (287)† This announcement is compared with â€Å"The Depression didn't beat that, as everybody had been stating it would. It deteriorated, th us did the dry spell. (288)† This complexity is utilized to build up the focal clash of the story, Chris’s unachievable dream. The Depression is Chris’s unpreventable condition that he has no chance to get of overcoming.Although he is inventive and dedicated there is no way around his condition. All through the piece, of the story Grandfather Connor goes about as a token of Chris’s reality. He references Chris’s expired dad by deriding Chris for pursuing his fantasies. â€Å"Wilf wasn’t much good, even as a youthful man†¦ If the kid takes after his dad, it’s a poor post for him. (285)† This statement portends the certainty of Chris’ disappointment, yet in addition helps him to remember his sad reality. The Depression is depicted by Vanessa as a wild power brought upon the individuals by a malignant God.An reference to the Bible is made when Vanessa portrays the depression’s impact on Manawaka as â€Å"Childre n of Israel being harassed by Jehovah yet never in genuine peril of annihilation(288)† this again reaffirms the condition of Chris’s condition are unchangeable and unaffected by human methods. Chris’s dream is unadulterated and brimming with honest goals however the planning of his reality didn't profit him. Yet, thus forbids him from consistently accomplishing his fantasy. Chris encompassed by negativity, despondency and sorrow utilizes creative mind to escape.Chris utilizes bogus would like to satisfy his fantasy about turning into a designer by utilizing creative mind to get away from reality . He creates the truth around him so as to evade utilizing creative mind. At the point when Vanessa gets some information about Shallow Creek, Chris weaves a fantastical story. These manufactures fill in as an understanding to Chris’s essential getaway: creative mind. Chris comprehends that his circumstance is inevitable however he won't acknowledge that his fantas y can't be accomplish. Moreover, when Chris faces antagonism or encounter he evacuates himself to his environmental factors intellectually. This characteristic is appeared however his contentions with Grandfather Connor.When Grandfather Connor cudgels Chris with unforgiving words, Vanessa remarks â€Å"he offered no hint of feeling anything(285)† and â€Å"He would not contend or safeguard himself, yet he didn't apologize, either. He basically [appears] to be missing, somewhere else. (286)† Whenever he faces opposition or any type of the real world, he escapes to his creative mind. By overlooking the negative parts of his life he can't comprehend the delicacy of his unachievable objective. The night

To build better bridges we need to play more video games

Conventional wisdom: sometimes it’s good stuff and sometimes it falls a bit short. For centuries, popular opinion had it that the Earth was at the center of the solar system. That one fell a bit short. On the other hand, conventional wisdom dictates that a diet rich in vegetables and low in fat will promote better health. That one seems to hold water. But when the first generation of video games came out, so too was born the perception that they are bad news for the brain, promote laziness, and dull the senses. Conventional wisdom completely missed the boat on that one, and we’re here not only to clear the good name of video games, but also to extol their virtues. For years, video games were the scourge of parents and teachers everywhere. They didn’t  appear  to improve players’ lives in any productive way—so the thinking went—like getting some exercise, drinking plenty of water, or reading anything from the  100 Best Novels of All Time  list. There is a formula for succeeding in school—so this thinking went—that consists of doing homework (well), studying for tests (and scoring well), and participating in extracurricular activities (at least somewhat well). If students neglect any of the above in favor of a few hours with a game console, then this current (yet wrong) thinking decrees that students are hurting their chances of doing well in school—and that means  in life. But little do people know that when kids and teens (even grownups) play video games, they’re actually helping themselves to develop parts of their brains that give them an edge to do well in school—and  in life. It just took a trickle of research to convince a growing number of experts that video games are in fact good for students’ brains. Perhaps a steady stream of it will convince everyone else! This is what we know now, thanks to neuroscientists, psychologists and others who have contributed to this growing body of research: video games help us develop our spatial reasoning, which is the ability to mentally move around shapes, visualize their patterns, and keenly understand a world in 3D. We all utilize this ability, perhaps more than we realize. We use it for mundane tasks such as organizing boxes in a moving van, packing a suitcase, or mapping out a route for a road trip. But we also use it for more complex ones, such as rendering the design plans for buildings, bridges, or airplanes. Of course, some people have more developed spatial reasoning than others. However, just like we can learn to improve our bowling game, to increase our foreign language skills, or to finally beat our toughest competitor in Words with Friends, it’s something at which we can all get better at with time and practice. In our last  post, we talked about the importance of why spatial reasoning hasn’t been given the same formal education attention as other subjects (think math and verbal skills) for a variety of reasons. (Some of those are more like theories, but convincing nonetheless.) Until the time that it is given more attention in school and made a higher priority, video games offer a very direct (and fun) way to hone one’s spatial reasoning ability. Before you go with the conventional thinking that video games are the sole purview of dudes, we’d like to point out that  45% of gamers are female  (booya!). That’s why we agree with Annie Murphy Paul’s assertion in her article that â€Å"Girls Should Play More Video Games.† Here’s why it’s a really good idea to encourage younger girls to pick up gaming: highly technical fields like computer science and engineering (and many more) have a dearth of women. This means that somewhere somewhere along the way in school, girls are jumping off the â€Å"STEM† (Science, Technology, Engineering and Mathematics) bandwagon. But this isn’t because girls have less spatial reasoning ability than boys, as some have long speculated. New research, conducted by David Reilly and David Neumann of Griffith University in Australia, confirms what Psychologist Sharon Nash argued 30 years ago: â€Å"Gender-role identity can either promote or inhibit optimum development of cognitive ability in highly gender-typed domains, such as spatial and verbal ability. [†¦] masculine identification leads to cultivation of spatial, mathematical, and scientific skills, whereas feminine identification facilitates verbal and language abilities.† Annie Murphy Paul, in her aforementioned  article, references another  recent study  from the University of Toronto that found that people who play an action-based video game â€Å"’can virtually eliminate’ the gender difference in a basic capacity they call spatial attention, while at the same time reducing the gender difference in the ability to mentally rotate objects, a higher-level spatial skill.† She concludes the following: â€Å"A meta-analysis  of 217 research studies, published in Psychological Science last year, concluded that ‘spatial skills are malleable, durable and transferable,’ [and] can be improved by training; these improvements persist over time; and they ‘transfer’ to tasks that are different from the tasks used in the training.† This is, obviously, good news. Especially since Paul mentions that a mere 20-minute spatial training session can make a difference in the ability to solve math problems. In these modern times, young ladies are not exactly dissuaded from gaming, but it also may not be an activity toward which they naturally gravitate. If they learn of the benefits to be had—and their parents and teachers know it, too—then they just might be persuaded to give it a try. And they just might get hooked. This is a good thing. Until schools jump on board to allot time for students to develop their spatial skills (we know video games are only one way to do so), it will have to be something they cultivate on their own time. And as more research pours in, it’s only a matter of time before an evening parent-child discussion might start out something like this: â€Å"Did you play your video games today?† What will be the conventional wisdom then? Photo courtesy of  Wlodi. Make the most of what your career has to offer with a Masters in International Business from Hult. To learn more, take a look at our blog  Should you choose a Master of International Business or MBA program?  or give your employability a huge boost with an MBA in international business. Download a brochure or get in touch today to find out how Hult can help you to explore everything about the business world, the future, and yourself. Related posts Academics Beyond (narrow) business concepts: â€Å"Soft† skills turn out to be critical skills News Building success: Dual Degree students win at USASBE Community How going beyond business at Hult helped me launch my company Admissions Accepted Students Weekend: A weekend to remember Careers Career mapping: How to become an executive in the next 5 years 0 Thought leadership How to prepare for an uncertain future in a world of AI Instagram Hult Rotation offers you a chance to study in a truly global way. Our rotation program allows you to study and be immersed in some of the finest cities in the world. 📠¸: @jasminmanzano . Hult Rotation offers you a chance to study in a truly global way. Our rotation program allows you to study and be immersed in some of the finest cities in the world. 📠¸: @jasminmanzano . Each year, Hult seeks to enroll a talented and ambitious incoming class from all over the world. We look for diverse students with a wide range of experiences, perspectives, and interests—students who will thrive in our unique educational atmosphere. Are you ready for a truly global experience? 📠¸: @iambrunadiniz . Each year, Hult seeks to enroll a talented and ambitious incoming class from all over the world. We look for diverse students with a wide range of experiences, perspectives, and interests—students who will thrive in our unique educational atmosphere. Are you ready for a truly global experience? 📠¸: @iambrunadiniz . We’re excited to start 2020 on a ranking high! Hult is proud to have been placed #28 in Poets Quants 2020 rankings for Best Undergraduate Business Schools in the US. Taking a huge leap of 32 places from our 2019 position, we’re also very happy to have secured top positions in key categories like: life-changing experience, practicality of the degree, and global immersion. . With five global campuses, a student body of over 130 nationalities, and a learn-by-doing approach—Hult offers a student experience like no other. . We’re excited to start 2020 on a ranking high! Hult is proud to have been placed #28 in Poets Quants 2020 rankings for Best Undergraduate Business Schools in the US. Taking a huge leap of 32 places from our 2019 position, we’re also very happy to have secured top positions in key categories like: life-changing experience, practicality of the degree, and global immersion. . With five global campuses, a student body of over 130 nationalities, and a learn-by-doing approach—Hult offers a student experience like no other. . â€Å"I’m from an engineering background and needed a whole new skill set for the industry I wanted to switch to. I learned a lot about myself and how I deal with being out of my comfort zone. I learned both soft and hard skills, from how to work in very diverse teams to key accounting metrics and strategy. I was surprised by how weak I was at certain tasks in English or how strong I actually was in other areas. Hult gave me opportunities to try new things and meet people from places I never thought I would have friends. . My internship experiences gave me the chance to broaden my view of different cultures and different companies. I had the opportunity to work and live with people whose values differed from people in my home country. I thought that this would be difficult, but it gave me the chance to reflect on my own values and assess if they were a result of my home country environment or if they were intrinsically mine. . Diederick ter Kulve (@diederick.terkulve) Netherlands Masters in International Business . â€Å"I’m from an engineering background and needed a whole new skill set for the industry I wanted to switch to. I learned a lot about myself and how I deal with being out of my comfort zone. I learned both soft and hard skills, from how to work in very diverse teams to key accounting metrics and strategy. I was surprised by how weak I was at certain tasks in English or how strong I actually was in other areas. Hult gave me opportunities to try new things and meet people from places I never thought I would have friends. . My internship experiences gave me the chance to broaden my view of different cultures and different companies. I had the opportunity to work and live with people whose values differed from people in my home country. I thought that this would be difficult, but it gave me the chance to reflect on my own values and assess if they were a result of my home country environment or if they were intrinsically mine. . Diederick ter Kulve (@diederick.terkulve) Netherlands Masters in International Business . Say a big hello to our Bachelor of Business Administration program cover star, Elisa Orus Plana âÅ" ¨ . â€Å"I’m excited for the future—especially that I cant predict whats going to happen. Maybe Ill end up in Mexico working for a trading company or maybe in Africa, developing my own business. Everything is possible, and the options are constantly changing. I love the idea that Im never going to be stuck doing the same job until the end of my life if I dont want it to be like this. . Hult really supports me and my ambitions and truly believes that we deserve to be considered as professionals as well as students. Here, I get to express not just my opinions but all elements of myself. From my creative side with the Fashion Society to my finance and business sides in Trading Club and the Management Consulting Club. We get a different type of learning here. Not just essential knowledge and theory, but practical skills and mindset. The school is always evolving. We’re encouraged to innovate and to always look for new ways of doing traditional things. We learn how to be more confident and become aware of how we can impact our environment. The school aims to help you become a better version of yourself and to stand out from the crowd.â€Å" . Elisa Orus Plana French Bachelor of Business Administration Class of 2021 Say a big hello to our Bachelor of Business Administration program cover star, Elisa Orus Plana âÅ" ¨ . â€Å"I’m excited for the future—especially that I cant predict whats going to happen. Maybe Ill end up in Mexico working for a trading company or maybe in Africa, developing my own business. Everything is possible, and the options are constantly changing. I love the idea that Im never going to be stuck doing the same job until the end of my life if I dont want it to be like this. . Hult really supports me and my ambitions and truly believes that we deserve to be considered as professionals as well as students. Here, I get to express not just my opinions but all elements of myself. From my creative side with the Fashion Society to my finance and business sides in Trading Club and the Management Consulting Club. We get a different type of learning here. Not just essential knowledge and theory, but practical skills and mindset. The school is always evolving. We’re encouraged to innovate and to always look for new ways of doing traditional things. We learn how to be more confident and become aware of how we can impact our environment. The school aims to help you become a better version of yourself and to stand out from the crowd.â€Å" . Elisa Orus Plana French Bachelor of Business Administration Class of 2021"> During the final days of 2019, you probably reflected on what you’ve accomplished this year—and even this decade—and what you’d like to achieve in 2020. Let us know in the comments below. During the final days of 2019, you probably reflected on what you’ve accomplished this year—and even this decade—and what you’d like to achieve in 2020. Let us know in the comments below. â€Å"The first time we did group work on the program, I went head-to-head with a colleague. It taught me a lot about how I see people, how people see me, and how conflict can be resolved in a kind and productive way. The best feedback you get, when delivered constructively, is the most critical because it really feeds into how you lead. I’ve completely reversed my leadership style—the result is so much richer and more powerful when you lead from behind and lead with strength. . Studying in tandem with working, whilst challenging, gave me the perfect platform to directly apply learning concepts into my business environment, the competitive landscape, and the real-estate industry as a whole. When I started the program, I was very happy in my corporate role. But my courage and aspirations grew to the point that I took on a whole new direction. Having my career coach, Joanna, as a sounding board allowed me to really be strategic and get to know myself. She coached me thro ugh all the interviews, the research, and the questions. It went in parallel with what I was doing academically and after six months everything just clicked. . I went into the EMBA knowing I had nothing to lose and I’ve come out with everything. Great strength, global friends, amazing learning, mentors from professors, a job I love, and the knowledge that I can set my mind to achieve anything and with the right support and resources I’ll get there.† . Kashani Wijetunga British, New Zealand Sri Lankan Associate Director Senior Strategy Consultant CBRE EMBA Class of 2019 . â€Å"The first time we did group work on the program, I went head-to-head with a colleague. It taught me a lot about how I see people, how people see me, and how conflict can be resolved in a kind and productive way. The best feedback you get, when delivered constructively, is the most critical because it really feeds into how you lead. I’ve completely reversed my leadership style—the result is so much richer and more powerful when you lead from behind and lead with strength. . Studying in tandem with working, whilst challenging, gave me the perfect platform to directly apply learning concepts into my business environment, the competitive landscape, and the real-estate industry as a whole. When I started the program, I was very happy in my corporate role. But my courage and aspirations grew to the point that I took on a whole new direction. Having my career coach, Joanna, as a sounding board allowed me to really be strategic and get to know myself. She coached me thro ugh all the interviews, the research, and the questions. It went in parallel with what I was doing academically and after six months everything just clicked. . I went into the EMBA knowing I had nothing to lose and I’ve come out with everything. Great strength, global friends, amazing learning, mentors from professors, a job I love, and the knowledge that I can set my mind to achieve anything and with the right support and resources I’ll get there.† . Kashani Wijetunga British, New Zealand Sri Lankan Associate Director Senior Strategy Consultant CBRE EMBA Class of 2019 . â€Å"It was now or never. I knew that I’d have likely stayed in my neighborhood for years to come if I didn’t take this opportunity. I’d not lived or studied outside of the U.S. before. So I left my job as a global strategist at an advertising agency and moved halfway around the world. I’ve come back a more culturally aware, well-versed person. I’ve realized that everything is a learning experience and an opportunity for growth. Ill definitely carry this mindset with me into the future. Technology and social media allow us to be different people in several places at once. Im excited to see how I can establish myself in whatever city Ill be lucky enough to call home and still maintain deep connections with people all over the world. I’m inspired by my classmates every day. Hearing some of their life stories and how getting this degree fits into their greater mission has been very humbling. My biggest challenge has been finding the ‘right’ path for me. There have been rooms Ive felt like I shouldnt be in, but now Im proud to feel as though I truly belong, wherever I am.† . Dwayne Logan, Jnr. American MBA Class of 2019 . â€Å"It was now or never. I knew that I’d have likely stayed in my neighborhood for years to come if I didn’t take this opportunity. I’d not lived or studied outside of the U.S. before. So I left my job as a global strategist at an advertising agency and moved halfway around the world. I’ve come back a more culturally aware, well-versed person. I’ve realized that everything is a learning experience and an opportunity for growth. Ill definitely carry this mindset with me into the future. Technology and social media allow us to be different people in several places at once. Im excited to see how I can establish myself in whatever city Ill be lucky enough to call home and still maintain deep connections with people all over the world. I’m inspired by my classmates every day. Hearing some of their life stories and how getting this degree fits into their greater mission has been very humbling. My biggest challenge has been finding the ‘right’ path for me. There have been rooms Ive felt like I shouldnt be in, but now Im proud to feel as though I truly belong, wherever I am.† . Dwayne Logan, Jnr. American MBA Class of 2019 . Happy New Year, Hultians! . Happy New Year, Hultians! .

A Brief Biography of Osama bin Laden - 1512 Words

One of the world’s deadliest terrorists, Osama bin Laden, has cause havoc throughout the world by committing terror acts carried out by his Islamic extremist group, Al- Qaeda. Bin Laden has caused many problems throughout the world by his terrorism and this all came to an end on May 2, 2011. Seal Team Six was sent into his bunker and put an end to his life and his 10-year hide out after the 9/11 terror attacks on the World Trade Center. Osama has been the leader of Al-Qaeda since 1988 and since then has committed numerous amounts of terror attacks on all parts of the world. Osama bin Laden has developed over time as a leader of Al-Qaeda, and through his beliefs of Muslim brotherhood, he developed into an extreme Islamic terrorist. When Osama bin Laden was a child, he developed early understanding for religion. His father, Mohammed bin Awad bin Laden, a billionaire, was a highly evolved man running a billon dollar company and made many connections through this. He hosted gatherings during the Hajj season (pilgrimage to Mecca) , with Islamic scholars and leaders of Muslim movements attending to make worldly connections. Osama was very religiously committed as a child and he took on a responsibly for the Islam religion at a young age. At the age of thirteen Osama’s father dies and his family inherits his money. Osama’s older brother continued to host gatherings at their household to make connections for himself and his brother. Through these connections Osama wasShow MoreRelatedThe Most Devastating Attacks On U.s. Soil Happened1192 Words   |  5 Pagesthe day of 9/11. One of the Ringleaders Osama Bin Laden was one of the main causes of what led to 9/11. Many people do not know this but this is not the first time the World Trade Center has been attacked. Way back in 1993 a man named Ramzi Yousef attacked the North Tower with a bomb and took lives away. Osama Bin Laden’s Rise to Power Al-Qaeda owes its success to the leadership of Osama bin laden, the mastermind behind the terrorists group. Bin-Laden gained his views and values from the jihadiRead MoreThere Are No Evil People, Only Evil Acts Essay624 Words   |  3 Pageschange. It’s been proven that the over-whelming majority of all murderers go on to commit more homicides in their lifetime; a chilling fact. The thought that there aren’t sick, conniving individuals out there is ludicrous. Let’s take someone like Osama Bin Laden. He is consistently planning and setting up evil. These evil acts of terrorism are purely to cause mayhem and chaos in our world. The word evil can have many different meanings, such as â€Å"morally bad or wrong, causing ruin, pain or injury, orRead MoreIslamic Way of warfare23558 Words   |  95 Pagesrecommendations for US and other Western nations in general about engaging with Muslims and extremist militant groups. Since the author is a Muslim, the name â€Å"Allah† is used throughout the paper to mean God. The concept of Allah’s being is explained in brief in chapter 3, and that idea is carried throughout the paper whenever any reference is drawn from the Quran. Muslims believe that the Quran is the word of Allah, revealed over time through the angel Jibrael (Gabriel) to the Prophet Muhammad (PBUH)Read MoreThe World Is Flat8659 Words   |  35 PagesThe World Is Flat A Brief History of the Twenty-First Century by Thomas L. Friedman First published: 2005 Table of Contents †¢ Key Figures †¢ Short Summary (Synopsis) †¢ Thomas L. Friedman - Biography †¢ Genre | | | | Chapter Summaries with Notes / Analysis †¢ Chapters 1 - 4 - How the World Became Flat †¢ Chapters 5 - 9 - America and the Flat World †¢ Chapter 10 - Developing Countries and the Flat World †¢ Chapter 11 - Companies and the Flat World †¢ Chapters 12 - 14 - GeopoliticsRead MoreEffects of the Social Media on Relationship Trends of University Students9686 Words   |  39 Pagesthe wee hours of the morning giving updates to his friends on what was happening outside his house. This man did not know that the â€Å"noise† outside his house was the historical event of the killing of Number 1 Most Wanted Terrorist in the world, Osama Bin Laden. These are just some of the positive impacts that the social media has to our societies. Several websites are beginning to tap into the power of the social networking model for  philanthropy. Such models provide a means for connecting otherwiseRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 Pagesed. p. cm. Includes indexes. ISBN-13: 978-0-13-283487-2 ISBN-10: 0-13-283487-1 1. Organizational behavior. I. Judge, Tim. II. Title. HD58.7.R62 2012 658.3—dc23 2011038674 10 9 8 7 6 5 4 3 2 1 ISBN 10: 0-13-283487-1 ISBN 13: 978-0-13-283487-2 Brief Contents Preface xxii 1 2 Introduction 1 What Is Organizational Behavior? 3 The Individual 2 3 4 5 6 7 8 Diversity in Organizations 39 Attitudes and Job Satisfaction 69 Emotions and Moods 97 Personality and Values 131 Perception and

William Hawthorne s The Birthmark Destruction And...

Yana Kopylova Irene Kanurkas EAC217YA February 5, 2015 How Aylmer’s obsessive nature led to his destruction and Georgiana’s tragic ending. Nathaniel Hawthorne in his story â€Å"The birthmark† has done an exceptionally good job at developing the main characters and making them extremely dedicated to their beliefs and values. Aylmer gradually spins out of control and becomes obsessive with the idea that he can remove the birthmark from his wife’s face and is willing to do so at any cost. Aylmer is a very forceful character who only wants to do things his way and strongly believes that by using science and logic he can overcome anything and become God like. The story of Aylmer’s obsession with Georgiana’s birthmark leads both characters to a tragic end. Aylmer’s search for happiness took him in the wrong direction and caused his to lose â€Å"The best the earth had to offer† (19). This short story comes to teach the reader valuable morals and lessons about life and the world we live i n. Throughout the course of the story the birthmark on Georgiana’s face is interpreted differently and comes to symbolize how purposely imperfect we are created. The constant battle between nature and science is also quite evident and elaborated on by the narrator who communicates the voice of the author himself. To better understand Aylmer’s obsession we would need to analyze the symbolic meaning of Georgiana’s birthmark. After being with his wife for a while Aylmer acknowledges

Successful New Product Launch Of Amazon Alexa †Free Samples

Question: Discuss about the Successful New Product Launch Of Amazon Alexa. Answer: Introduction The objective of this report is to research and examine significant success factors of product launches in extant literatures. The success or failure of the product launches is dependent on the proper application of these factors. Thus, the feasibility of a new product in the preferred market requires an accurate analysis of the relevant and specific success factors (Cooper, 2013). Product Newness The link between the performance of a product and its critical launch success factors is affected by the level of a products newness. New products are always characterised by radical innovations which make consumers to develop perceived risks and the feeling of incompetency in the product use. Thus, there is the challenge of appreciating the benefits of the new product by the consumer more so when it is distinct from the existing products in the market (Kunz, Schmitt, and Meyer, 2011). Amazon Alexa is in its second generation has had several derivative versions of different prices as it continues to advance its music, smart-home and technological assistant features (Tang, 2017). There are over 25,000 Alexa Skills such as information access, playing games, brainstorming, working out, playing music, monitoring basic tasks, and linking with care providers and family (Warren, 2016). The product can also be integrated with most of the improvised technological home appliances. Amazon Alexa occupies 70% of the market share on the voice-regulated speakers with its competitors like Google having 23.8% share of the market (Brooke, 2017). The growing success of the Alexa product can be attributed to various factors such as the ability of Amazon Echo to be used as an alternative to smartphones, tablets and computers while at home or school (Powers, 2016; Sheppard, 2017). Competitive Analysis Amazon Alexa is a virtual personal assistant speaker which operates in the voice technology industry. The device uses the Open-System Approach which requires smart home organizations to write software code and give it to Amazon for evaluation without the need for any particular chip (Tang, 2017). For instance, LG has successfully integrated the Alexa embedded technology into its LG smart refrigerator which permits consumers to search for recipes, add products to the shopping cart or order them online (Barry, 2017). Mizak et al. (2017) opines that the industry is expected to overgrow due to the comfortability that the Smart appliances come with and the ability to integrate them with various devices like phones and Alexa thus making the device useful to all age brackets. For instance, the pilot analysis report by Mizak et al. (2017) shows that in 2017 the young between 25 and 34 years comprised of 26.3%, the millennials making up 33.5% of assistant, virtual users. Direct and Indirect competitors According to Lpez et al. (2017), the primary competitors of Amazon Alexa are the Google Assistant and Apples Siri each with specific needs that they meet. The Google Assistant responds to voice commands, permits continuous listening, and has a customizable appearance. It has options for streaming music via Google Play Music, Youtube Music, Spotify, and Tunelin. It has also partnered with various smart home companies such as Nest, Honeywell, and Philips Hue among others. It also allows multiple users such that each family member can train Google Home to recognize their voices and respond to them anytime after that (Lpez et al., 2017). Lpez et al. (2017) found out that Google Assistant has also incorporated the Smart Home controller features such as voice commands on lighting different bulbs in the house. It also has an integrated high-excursion speaker that produces quality, clear and powerful bass and it allows multiple pairing of Google Home Devices to listen to the same song in all the rooms in the house (Mizak et al., 2017). Apples Siri allows the control of music on HomePod using one's voice, just like the integration of the HomePod with Apple HomeKit. This procedure permits the software developers to design applications that integrate with smart home items. Siri enables users to access over 40 million songs via the HomePod. It also allows music streaming services, and it supports Bluetooth functionality (Hura, 2017). However, its integration into hardware of outside companies has not been made open like that of Alexa (Lpez et al., 2017). Industry Critical Success Factors The success of Amazon Alexa can be attributed to two main factors namely, location for retailing and its exceptionality for technology products. Amazon Company trades in various items on its website and in addition to that, they have improvised Alexa which helps one to order things online using voice commands. The highest sales of Alexa after its launch were from the purchases made at Amazon (Heires, 2017). This is an advantage to Amazon in that one can order items online using Amazon Alexa which is highly compatible with the hardware of most of the company partners (Larsson et al., 2017). Sands (2016) notes that Amazon Echo which utilizes Alexa is the most sold product of the Alexander Home appliances. The technology that has been adopted by Alexa has enabled easy integration with most of the smart home appliances such as refrigerators, bulbs, Uber, etc. thus increasing its success rate. Using voice command, Alexa can play music, offer responses, and provide news update, weather among others. Its technology enables it to provide over 15,000 skills courtesy of Alexa Skills Kit (ASK) (Jones, Benton, 2016). Amazon Alexa Overview Amazon Alexa is a portable, virtual assistant that answers voice commands and inquiries. It uses the speech and language patterns of the owner after learning them and is based on the cloud (Dizon, 2017). It comes incorporated in various devices namely Echo, Echo Tap, and Echo dot. It can accomplish multiple tasks through voice commands such as play music; provide the latest update on sports scores, weather, news, switch on bulbs, order for Uber, order for online items among others (Chung et al., 2017; Naheem, 2016). Amazon Alexa Unique Competitive Advantage The report by Mizak et al. (2017) asserts that the exceptional competitive advantage of Amazon Alexa has been attributed to its cloud connectivity. The success of Alexas allied devices like the Echo is, without doubt, impressive and the main reason for the Americans embracing it in their homes. This technology breakthrough has enabled the company to always improve the device every time. As opposed to previous technologies where the consumer appliances were inbuilt in the products, and thus further improvements were only possible in new products. For instance, the cloud capability has enabled software developers to make it possible to be used in cars, baby monitors, and in cameras (Huang, and Lin, 2017). The cloud capability, unlike Apple which has restricted Siri to specific companies, has enabled outside companies and developers to access Alexa and integrate it into their own devices thus improving its success rates (Hoy, 2018). Analysis of the Marketing Strategy of Amazon Alexa The marketing strategy of Amazon Alexa has seen the devices expand everywhere. The price of the device is relatively higher compared to that of its competitors. However, Amazon Alexa allied device, Echo, is still the most sold device because of its natural compatibility with several home appliances. Additionally, Alexa has been promoted using the open approach and its cloud connectivity, where, several outside companies have been invited to integrate Alexa into their products (Haase et al., n.d) as opposed to Apple which has restricted its Siri product. Thus the more the smart home appliances purchased, the more Alexa is sold out. Also, Amazon has used the location of retailing as a marketing strategy. For instance, Alexa is used mostly to order items online, and yet Amazon sells items online thus convincing one to use Alexa for making orders from Amazon. Amazon Alexa targets all age groups, where the young can use it for entertainment while the seniors can use it for functionality p urposes like lighting bulbs in different rooms (Baria, and Bhatt, 2017). Criteria for Success The measures of success of Amazon Alexa can be attributed to market share and customer satisfaction. Amazon is one of the leading electronic commerce companies and with the introduction of Alexa, its customers were already existing and thus quickly shifted to the purchase of Alexa and appliances integrated with it. The uniqueness of the Alexa technology has also lead to its success. The software is easily compatible with other smart home hardware, and the fact that Amazon has allowed free integration of Alexa technology with most of the manufacturers of the smart home appliances has increased the presence of a variety of smart home appliances in the market from which consumers can select thus increasing customer satisfaction (Purington et al., 2017). Summary of Key Success Criteria The critical success criteria for Amazon Alexa are its Open system approach and its cloud connectivity (Haase et al., n.d; Mizak et al., 2017). The success of Alexa as a voice-controlled speaker can be attributed its cloud connectivity. This technology enables the software developers to improve or add new ideas to the previous version of Alexa product. Thus, making it easy to advance Alexa products. This also allows developers of other partner hardware companies to access it and incorporate it to their home appliances like refrigerators, cars, etc. (Barry, 2017) thus, the more people want a variety of smart home appliances with enabled voice technology, Alexa remains to be on the lead. References Baria, S.H. and Bhatt, C., 2017, June. Personal and Intelligent Home Assistant to Control Devices Using Raspberry Pi. InInternational Journal of Computing and Digital Systems. University of Bahrain. Barry, K., 2017. Finally: A fridge with Alexa that orders groceries for you. [online] USA TODAY. Available at: https://www.usatoday.com/story/tech/reviewedcom/2017/01/04/finally-a-fridge-with-alexa-that-orders-groceries-for-you/96155086/ Brooke, Z., 2017. REPORT: What Do Users Think of Digital Voice Assistants? American Marketing Association. Chung, H., Iorga, M., Voas, J. and Lee, S., 2017. Alexa, Can I Trust You?.Computer,50(9), pp.100-104.IEEE Explore. Cooper, R.G., 2013. New products: What separates the winners from the losers and what drives success.PDMA handbook of new product development, pp.3-34. Haase, P., Nikolov, A., Trame, J., Kozlov, A. and Herzig, D.M., Alexa, Ask Wikidata! Voice interaction with knowledge graphs using Amazon Alexa. International Semantic Web Conference. Dizon, G., 2017. Using Intelligent Personal Assistants for Second Language Learning: A Case Study of Alexa.TESOL Journal,8(4), pp.811-830. Heires, K., 2017. THE RISKS OF VOICE TECHNOLOGY.Risk Management,64(9), pp.26-28. Hoy, M.B., 2018. Alexa, Siri, Cortana, and More: An Introduction to Voice Assistants.Medical reference services quarterly,37(1), pp.81-88. Huang, K.C. and Lin, Y.C., 2017. The Battlefield of IoT: Competitive and Cooperative Relationship Among Smart Home Vendors.EconStor Hura, S.L., 2017. Usability Testing of Spoken Conversational Systems.Journal of Usability Studies,12(4). Jones, A. and Benton, M., 2016. Amazon Echo: A Simple User Guide to Amazon Echo and Essential Hacking Guide (Alexa Kit, Amazon Prime, users guide, web services, digital media, Free... (Amazon student prime membership), Volume 6. Kunz, W., Schmitt, B. and Meyer, A., 2011. How does perceived firm innovativeness affect the consumer?.Journal of Business Research,64(8), pp.816-822. Larsson, S., Berman, A., Krona, A. and Kronlid, F., 2017. Integrating the Talkamatic Dialogue Manager with Alexa.Proc. Interspeech 2017, pp.3431-3432. Lpez, G., Quesada, L. and Guerrero, L.A., 2017, July. Alexa vs. Siri vs. Cortana vs. Google Assistant: a comparison of speech-based natural user interfaces. InInternational Conference on Applied Human Factors and Ergonomics(pp. 241-250). Springer, Cham. Mizak, A., Park, M., Park, D., and Olson, K., 2017, Dec. Amazon Alexa Pilot Analysis Report Front Porch Center for Innovation and Wellbeing. https://fpciw.org/wp-content/uploads/sites/15/2017/12/FINAL-DRAFT-Amazon-Alexa-Analysis-Report.pdf Naheem, K.T., 2016. Malayalam News Paper Websites: A Webometric Study Using Alexa Internet.International Journal of Digital Library Services,6(3), pp.67-75. Powers, S., 2016. The open-source classroom: Jarvis, please lock the front door.Linux Journal,2016(264), p.6. Purington, A., Taft, J.G., Sannon, S., Bazarova, N.N. and Taylor, S.H., 2017, May. Alexa is my new BFF: social roles, user satisfaction, and personification of the amazon echo. InProceedings of the 2017 CHI Conference Extended Abstracts on Human Factors in Computing Systems(pp. 2853-2859). ACM. Reis, A., Paulino, D.L., Paredes, H. and Barroso, J., 2017. Using Intelligent Personal Assistants to Strengthen the Elderlies' Social Bonds-A Preliminary Evaluation of Amazon Alexa, Google Assistant, Microsoft Cortana, and Apple Siri. Sands, W., 2016. Future of Retail 2016. Walker Sands Communications. Sheppard, B.M., 2017. Theological Librarian vs. Machine: Taking on the Amazon Alexa Show (with Some Reflections on the Future of the Profession).Theological Librarianship. Tang, B., 2017. The Emergence of Artificial Intelligence in the Home: Products, Services, and Broader Developments of Consumer Oriented AI. Warren, A., 2016. Amazon Echo: The Ultimate Amazon Echo User Guide 2016 Become An Alexa and Echo Expert Now!